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Category Archives: Customer experience
The Customer Experience: Mumford and Sons Style
Walla Walla, Washington, the sleepy town near which my lovely bride and I moved a few months ago, generously lists its population at 30,000 people. So, when a rock festival is scheduled to invade bringing 20,000 fans of Mumford and … Continue reading
Being Courteous Isn’t Enough: Four Simple Secrets to Creating Long Term Customer Relationships
Last month, my lovely bride and I moved. When you move into a new home, you have a concentrated opportunity to experience service scenarios. During the first month at your new location, you will interact with a wide variety of … Continue reading
Four Forgotten Elements of Customer Service Recovery
No matter how committed your organization is to service excellence and the customer experience, you will miss the mark on occasion. I remember many a heated conversation between the executive team of a former employer over the notion of a … Continue reading
Is Your Customer Satisfaction Score a Lie?
One of the fundamental tenets of performance improvement is to identify a metric that measures how you are doing. In business, the typical metrics are profitability, operational efficiency, and stakeholder satisfaction. The stakeholders are generally defined as ownership, employees, and … Continue reading
On No You Didn’t! Four Tips for Winning Back a Customer
I was skimming my business expenses on my American Express statement when I came across the $1600 charge for my two day, one way car rental from St. Louis to Kansas City. It was not simply good fortune that directed … Continue reading